Someone watches a creator demonstrate your product. They like what they see, remember enough to look it up later and open Amazon to find it.
You have paid for the sample, supported
Your largest retail account probably gets plenty of attention. It brings in the biggest orders, has an established relationship with the business and takes up a substantial part of the sales meeting
Someone sends you a video of a brand making an extraordinary amount of money on TikTok Shop. A competitor appears on another marketplace. Your Amazon account is becoming harder work, and suddenly
You can spend months making sure a licensed character looks exactly right on a box. The colours are approved, the artwork is signed off and the packaging follows the brand guidelines. Then
France has turned on mandatory e-invoicing and VAT e-reporting. Amazon has updated its invoicing policy for every supplier that bills a French Amazon entity, and from 1 September 2026 its
Growth is usually treated as a reassuring number. If sales are up, revenue has increased year on year and Amazon is contributing more to the business than it did twelve months ago
For brands selling on Amazon, choosing between Amazon Vendor Central and Seller Central is rarely as straightforward as picking a platform. Both models can work well, but each comes with its own
Label placement might seem like one of the smaller details in Amazon Vendor operations, but small details are often where bigger compliance and receiving problems begin.
A label may be present, but
Written in collaboration with Sajan, Senior Product Manager, Vendor Experience at Amazon.
Amazon is extending its Vendor compliance programme with three new chargeback types: Overages, Pallet Receive Accuracy and Direct Imports.
Together
For Health & Beauty vendors, shipment readiness is where good intentions meet physical reality.
Orders may be confirmed correctly, ASNs may look accurate, and documentation may be complete. Yet shipments are still
Growth is the goal for most Health & Beauty brands selling on Amazon. More orders, broader distribution, and stronger visibility should be positive signals. Yet for many vendors, scaling brings a less
For Health & Beauty vendors, ASN accuracy is one of the least visible and most expensive operational risks on Amazon.
Most chargebacks linked to ASNs are not caused by dramatic failures. They
