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The Challenge: Outgrowing the Built-In Cin7 Connector

A UK-based manufacturer and distributor of books faced a significant challenge: their existing integration between Cin7 and Amazon Vendor Central couldn’t keep pace with their growth ambitions.

While Cin7 offered a built-in Amazon Vendor connector, it lacked the functionality to streamline critical processes like shipment confirmations and ASN (Advanced Shipping Notifications) creation. As their operations scaled, the dispatch process became cumbersome and inefficient, threatening to derail their growth plans.